Services and Pricing
Pricing
I charge a flat day rate amount for all work done. This makes the billing process simple and easy for you. All projects are quoted on specific work and include clear milestones and objectives.
What is a day rate?
A day rate is the billing cost for an individual's services for one, 7 hour business day. Day rates are common for consulting services that involve time and material projects,
How much is my day rate?
$425.00 USD
Why is my day rate that much?
According to Glassdoor, the average salary of a Content Director with my skill set and experience is about $110,000. If you factor business cost, that actually comes out to $155,900. This also doesn't cover the months spent onboarding and becoming familiar with your organization. Unless you are a mid, large, or enterprise business, that cost is difficult to justify filling this role for your content marketing needs.
With me, you get all of that skill and experience exactly when and where you need it—no more or less. Have a website you want to get cleaned up? What about a refresh on your current content for SEO best? Recurring newsletters you want to send out to customers? You don't need to hire a full-blown Content Marketer—you need a partner you can trust to provide objective guidance and deliver the work you need when you need it.
Services
Content Strategy
You need a plan to build up your content, establish brand recognition, and convert more customers in less time. I'll work with you and your organization to understand what's creating friction and how content can help you.
We'll create a plan to map out the next steps for you over the next 3, 6, 12, or 18 months. This will include a strategy deck and spreadsheet with URLs, clear action steps, and anticipated effort for your organization.
Copy
Writing email newsletters to share with your clients. Drafting an article on thought leadership you're an expert on. Building out your website so you engage with your audience. This can all be a bit much to handle. Let me take care of the writing so you can do what you do best.
Website copy (Home Page, About Us, Product Description, Services, Contact, etc).
Email copy (Newsletters, nurture campaigns, sales messaging and sequences, etc).
Product copy (In-app messaging, platform copy, chat-flow narratives, etc).
Long-form (eBooks, blog articles, LinkedIn posts, guest articles, press releases, sales collateral, etc).
Editing
Sometimes editing is more than just there, they're, or their. It's knowing that a fresh set of eyes can be the difference between delivering an educated message or losing your biggest sale of the year.
Perhaps you already have great content or can write prolifically, but don't have time to edit. With me as your red pen, you won't have to worry about a message not "making the cut."
SEO and Website Analytics
For many of my clients, SEO hasn't been a focus, if even a thought. But you've heard about the importance of Search Engine Optimization. Every day, I see organizations lose to competitors.
Why? Because they don't understand how to review their website performance or don't have an understanding of best practices to rank on Google.
I'll create reports that will drop in your inbox periodically and explain what data is important and what can be dismissed. I'll also perform market research to share your search performance and what you can do to improve it.
Social media
Social media shouldn't be a struggle, but rather a platform for you to succeed and thrive upon.
I'll use your media (or work with you to create it!) and provide a schedule and copy for you to post with confidence.
No more ifs, ands, or buts; @ your followers and heart react all the love your pages are about to get.
Professional Identity
Whether your need a LinkedIn profile refresh, a new set of cover letters, or an overhaul of your online presence, we can help. Don't feel overwhelmed with your list of choices to improve your career choices; feel confident in landing the job of your dreams.
Ready to get started?
Contact me on this page and we'll schedule a free assessment call!